Does innovation in a traditional product affect consumer's evaluation? A case study on Serrano ham with Spanish and French consumers - Université de Bourgogne Accéder directement au contenu
Poster De Conférence Année : 2010
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hal-02821074 , version 1 (06-06-2020)

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  • HAL Id : hal-02821074 , version 1
  • PRODINRA : 165596

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Sylvie Issanchou, Luis Guerrero, Carolina Chaya, Anna Claret, Marie Godet, et al.. Does innovation in a traditional product affect consumer's evaluation? A case study on Serrano ham with Spanish and French consumers. 4. European conference on sensory consumer science of foods and beverages. A sense of quality, Sep 2010, Vitoria-Gasteiz, Spain. 1 p., 2010. ⟨hal-02821074⟩
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